“I take a pretty laissez-faire approach to my personal beauty routine: makeup that tints rather than conceals, lipsticks that enhance rather than overpower, and hair care that works with my frequently heat-styled curls. As a mom, I gravitate toward things you might find with a ‘clean’ call-out on the label (if I'd hesitate to put it on me, I definitely won't put it on my kids!). Anything that has great Southwest vibes or roots in my hometown of Los Angeles tends to get top billing too—I can't help it.” — Shanna Shipin, shopping director